Allied Tecnologia

Allied is a Brazilian technology platform focused on the distribution and retail of electronics and IT products. The company's business model is structured in three main segments: Distribution, Retail and Financial Services. The Distribution segment, the company's main pillar, distributes major global brands such as Apple, Google and Amazon, supplying products to a wide network of retailers across Brazil. In the Retail segment, Allied operates a network of physical stores, including Apple Premium Reseller stores under the Soust banner. In addition, the Financial Services division offers credit and financing solutions to facilitate the purchase of electronic products by consumers.