Movida is a Brazilian mobility company, controlled by Simpar, that leases cars, fleets and sells semi-new vehicles. The company's business model is divided into two main segments: Rent-a-Car (RAC) and Fleet Management and Outsourcing (GTF). The RAC segment focuses on daily light vehicle rentals for individuals and companies through an extensive network of stores located at airports and cities. The GTF segment offers long-term solutions for companies managing and outsourcing their vehicle fleets. As part of its operating cycle, Movida also operates a Semi-New Sale segment, selling the demobilized vehicles from its rental fleet directly to the final consumer.
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