Pinnacle Financial Partners

Pinnacle Financial Partners, Inc. operates as a financial holding company that delivers a full range of banking, investment, trust, mortgage, and insurance products. Founded with a focus on providing high-touch, relationship-based service, the company caters to small and midsize businesses, middle-market companies, and affluent individuals. Its core revenue is generated through traditional banking activities, including interest income from commercial, real estate, and consumer loans, as well as deposit gathering. Additionally, Pinnacle earns significant non-interest income from wealth management fees, treasury management, and its equity method investment in Bankers Healthcare Group (BHG). In January 2026, Pinnacle completed a transformative merger with Synovus Financial Corp., significantly expanding its geographic footprint across Tennessee, Georgia, North Carolina, South Carolina, Virginia, Alabama, and Florida. The combined institution operates under the Pinnacle brand, leveraging a 'scale with a soul' business model that emphasizes aggressive recruitment of experienced revenue producers and high associate retention. The bank's strategy focuses on organic loan and deposit growth, supported by its expanded scale and specialized lending capabilities in areas like franchise lending and equipment lease financing.